Listing > Advertising tab
TABLE OF CONTENTS
This tab has the advertising copy for your listing.
Headline
The Listing Headline or sometimes called the tagline or title for your listing.
Click on the Edit button to change the headline text for your listing.
Keep your headline to less than 50 characters
Every listing can have up to 3 different listing adcopy versions, so users can choose the version that they want to use for their reports and flyers.
Adcopy Internet tab
Advertising Copy 1 is the adcopy text that will be sent to the property websites.
This advertising copy called Adcopy 1 is Plain Text, and has limited or no formatting.
If you are copying the Listing Advertising text from another source make sure that you remove any formatting first.
example. If you have copied (Ctrl + C) the listing advertising copy from another website then you would also be copying a lot of formatting information as well from the website. Then when you paste into the ad copy field you may see the advertising layout looking pretty strange!
- Remove formatting by copying pasting to Notepad first or use the Shortcut keys Ctrl + Shift + V to paste your text
- Or use right click paste as plain text
- Keep your adcopy to less than 2,000 characters including spaces
Bullet Points
Use the - dash key and space to create a bullet points on the Adcopy Internet tab
Example bullet points will look like this
But they will show on the websites as Bullet points
Ai Advertising Writer
Use the Ad Writer to create your advertising copy using Ai. You can either create or update your listing advertising copy.
The Ad Writer uses AI to enhance your property advertising. Click on the Ad Writer button
Adcopy Flyers tab
This is the advertising copy that will be used when creating flyers or brochures in OSL Office. This advertising copy allows formatted text with different styles e.g. Underline, bold, and colored text.
When you create a new listing the Internet Adcopy will be copied across to the Listing Flyer tab.
Adcopy 3
This is a spare advertising copy that you can also use.
Adcopy Notes
Copy button
Use the Copy button to quickly copy the Advertising copy from 1 to your current adcopy, then make the necessary changes.
Grammarly
Don’t use Grammarly or other online grammar checking software. While it might be tempting to improve your grammar The problem is that it will change your edit screen, sometimes changing the font color. We strongly suggest that you do NOT use. (Google is Ok)
DON'T SHOUT!
be considerate when using Upper case. Some people feel that you are shouting at them when you type all in upper case, and it is more difficult to read.